Andy Tran

How to integrate ActiveCampaign with WordPress – Part 1

by | Aug 7, 2020 | Wordpress

Why ActiveCampaign Integration

Add ActiveCampaign forms to your WordPress site

By adding ActiveCampaign forms on pages and posts, we can collect leads and contacts information directly into ActiveCampaign CRM and we can configure there auto welcome emails, newsletters to be sent every week, and also we can send our product information based on their subscription details.

Track contacts’ activity on your WordPress site

We can track our visitor activity on our website and know on which products and services they are most interested in, then we can automate personalized follow-up emails in ActiveCampaign.

Add live chat to your WordPress site

The Conversations live chat tool lets you capture leads and create contacts directly on your website, and gives your customers a better experience.

Install ActiveCampaign

  • Login to your WordPress site.
  • Click “Plugins” in the sidebar.
  • A list of plugins will load, look for the plugin titled “ActiveCampaign by ActiveCampaign” and click the “Install Now” button.

  • Now, Click on ‘Activate’

Setting Up ActiveCampaign

From your WordPress left sidebar, Go to Settings -> ActiveCampaign

Now, in a new tab, open your ActiveCampaign account, Settings -> Developer -> API Access, there you can see API URL and API Key, Copy them and paste into WordPress settings and then click on the Connect button.

Now, select forms to display locally on your website and Enable Track by default and hit the update button.

Insert forms into your WordPress posts/pages

You have installed and configured your ActiveCampaign plugin, now you can start inserting ActiveCampaign forms into your WordPress posts/pages.

When you create or edit a page or post, you’ll see the ActiveCampaign button in the toolbar:

Place the cursor where you want the form to appear and click the ActiveCampaign logo, a list of forms you created will open, select the ones you want to display.